Coachella 2023
With Frank Ocean bowing out of weekend 2 of Coachella, the new top spot was taken up by Fred Again, Skrillex and Four Top. Blink 182 was there, everyone I knew was pumped watching their live streamed performance including original singer Tom Delonge, setting up their fans for their 2023 music tour.
Labyrinth was joined by Zendaya singing their theme song for Euphoria. And Jeff Bezo was sited enjoying the festival in pictures with Kris Jenner was well. Coachella went back to its roots of pushing up and comer and non radio cookie cutter artists which I loved.
Of course brands will always be a revenue bringer with every event activation ever built up on the fair grounds. Revolve was popular last year for being unprepared for how many influencers showed up and transportation and even the heat in the desert. They have consistently hosted their own impressive lineups every year though, outside of the Coachella festival.
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